About Louise Brogan
Louise Brogan is a LinkedIn B2B content marketer, that has made a big name for herself over the years as one of the go-to LinkedIn experts for businesses. Her business has had fabulous success for her clients, and Louise is now a very well known trainer, speaker and podcaster.
We’ve known Louise for many years now, having been members of the same Mastermind groups, and even speaking at some of the same events including VidSummit and TubeFest. Louise has now started a new Podcast called “Raising Your Visibility Online”, and Falkon MD Luke Sherran was invited to to be the first guest on the show. Quite the honour – thank you, Louise!
Raising Your Visibility Online Podcast
In the first episode, Louise and Luke spoke all about YouTube and how it can be used to benefit small businesses. Louise is no stranger to YouTube herself, with her own channel about to hit 100K subscribers in the next few weeks. This provided Louise with some great insights so that she could ask Luke some great questions, about how he leverages video and YouTube to enhance business growth, as well as how he has built a community of over 300,000 subscribers on just one of his personal channels, with over 600,000 views.
Here are just some of the topics covered on the podcast.
- Introduction to Raise Your Visibility Online
- Meet Luke Sherran: Digital Marketing Expert
- The Origin Story of Falkon Digital
- Balancing Business and Family Life
- Luke’s Journey into YouTube
- Early Struggles and Growth on YouTube
- Monetizing YouTube: AdSense and Beyond
- Navigating Sponsorships and Brand Deals
- Creating an Effective Media Kit
- Balancing Payment Models: Lump Sum vs. Affiliate Commission
- Leveraging YouTube Shorts for Growth
- Monetizing YouTube Shorts: Revenue Models and Strategies
- Balancing YouTube with a Full-Time Job
- Common Mistakes and Best Practices for Business Owners on YouTube
- The Future of YouTube for Business Growth
- Conclusion and Final Thoughts
You can watch the full episode here:
To find out more about Louise, her business and services, you can visit her website here: https://louisebrogan.com/
Of course, you can also find her on LinkedIn!